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X Factor #FifthJudge app gives power to the people – or does it?
The X Factor app is, on the surface, a great idea. With over a million downloads and an interactive game providing real-time feedback to the X Factor producers, it seamlessly integrates a digital...
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Has social media turned us all into brands?
As my colleague Jade wrote not so long ago, social media is taking on a dominant cultural significance in almost all of our lives, penetrating both our public and private lives on a daily basis....
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